The Big Change I’m Making to My Brand


March 17, 2021

I’ve been working hard behind the scenes on the new focus and direction for my primary site. I’ve also been thinking through how we’ll be approaching our branding and marketing from now on.

The short?

Personal and lifestyle blogging (just like the old days!) paired with some next-level media company energy.

This work is all part of the bigger picture for the company and our next-level vision. But it’s also about me having fun again. It’s about being creative with content, expressing myself, documenting my life, and leading by example around what it takes to live our purpose.

In today’s new vlog, I’m sharing why I’m doing this, what my process has been, as well as what comes next (and what you can expect to see).

Start watching now!



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