Think that only the big things matter when it comes to growing your business?
There are a lot of smaller things that don’t take weeks or months to complete, but are still enough to make a big difference in your entrepreneurial journey.
If you’re in-between projects or have a few extra hours this week – because hey, it’s August and life’s not as hectic – here’s a list of all the little things you can do to help you expand your business impact and reach.
1. Reach out to other business owners in the area.
Meeting with other business owners won’t take a lot of your time, yet it’s going to provide you with a unique opportunity: you get to learn more about the journey of others… what’s worked and what hasn’t.
Check your area for local meet-and-greet events and sign up for a few!
Can’t find anything worth your time? Host an event yourself! A Saturday business brunch or Wednesday late-night talk is a great way to meet some wonderful, like-minded people.
2. Turn to social media.
Social media is not mandatory – nor necessary – to running a successful business.
But a little extra exposure never hurt anyone, especially during the summer months when business might be a bit slower.
See where your audience hangs out and go there… you’re probably going to be pleasantly surprised by the end result, as well as the insights you gather!
3. Up your self-care regime.
The happier you are with yourself, the more you’re able to serve others and make a positive change in the world.
Even simple things like adding a few more minutes to your meditation practice or revising your affirmations or cooking your favorite meal are great ways to show some love to yourself.
Pro tip: Don’t forget to do something fun with loved ones every once in a while to fully recharge. Who says you can’t take a day off in the middle of the week and go on a day trip? Hint, hint – no one!
4. Learn a new skill that will help your business.
If you’ve always wanted to master email automation or polish your photo editing skills, now’s the right time. Sign up for a local class or head online, there isn’t anything you can’t learn thanks to the Internet!
Sure, you don’t have to become an actual expert in it – because you do have a business to run – but trust me, it may come in handy sooner rather than later!
5. Start blogging if you’re not already doing so.
Blogging is one of the best ways to build a connection with your audience, no matter your industry.
If you haven’t blogged before, it may seem intimidating at first but the big secret lies in not expecting your blogs to be perfect right away. The more you write, the better you’ll become at it, and the sooner you’ll find your unique voice.
Offer your expertise, try to be helpful, and most importantly – be yourself. You won’t go unnoticed.
6. Do a quick audit and see what works and what doesn’t.
Running a business without a solid strategy is just flailing about in the dark and hoping something works.
But even with a strategy in place, you have to track your progress.
The best and easiest way to find out if your strategy works is to look at the numbers (there are some awesome tools you can refer to for help – think Google Analytics, the numbers associated with your email list subscribers, etc.)
Go over existing benchmarks… have you hit all of your goals? If yes, what helped you reach them? If no, how can you improve or what needs to change?
7. Try doing something you haven’t done before.
Getting out of your comfort zone is an excellent way to bring some fresh energy to your business.
Do something that makes you uncomfortable… let’s say, an Instagram live or uploading your first YouTube video. It may seem scary at first but things like this open up a whole other communication channel for your audience!
Tell me, what are you going to do right now to help your business grow?
Leave me a comment and let me know – I’d love to hear from you!